Flighthouse Media

Website do-over for a leader of Gen Z influencer marketing with 330M+ followers.
Web Design
Web Development
User Interface + User Experience
Branding

With a digital presence eclipsed by its own cultural influence, Flighthouse needed a website that could match the pace, energy, and scale of its work. As one of the most followed Gen Z media platforms on the planet, their content defines trends—but their site didn’t reflect that authority. The new experience captures their creative ecosystem in motion: a bold, expressive universe of floating planets, embedded videos, and interactive design, crafted to showcase iconic campaigns and amplify the voices behind them.

Strategy

Set against the backdrop of a rapidly expanding media empire, the project began with a clear goal: translate social-first creativity into a high-impact web experience. With content spanning creators, brand collaborations, and billions of monthly views, the challenge was to structure and elevate—without dulling the energy. Every page needed to feel alive, while presenting work with clarity, trust, and momentum. Built to host scale and driven by performance, the foundation was laid for a site that could evolve as fast as the platform itself.

Execution

Inspired by Y2K nostalgia and a love for expressive, kinetic visuals, the design leans into vibrant futurism. Metallic gradients, floating space objects, and sticker-style icons orbit a playful but precise interface. With embedded videos integrated throughout, the site becomes a living portfolio—always in motion, always telling a story. Custom illustrations and layered interactions add personality without noise. Structured to flex and adapt, the system bridges fun and function, giving Flighthouse a platform as dynamic as its creative output.

Outcome

Launched as a fully immersive destination, the new Flighthouse website reflects the scale, clarity, and creative energy of the brand. Work, creators, and campaigns are showcased with confidence, reinforcing Flighthouse’s authority as the go-to agency for Gen Z marketing—both online and off-platform.

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